
Business Growth Consultancy
I Build the Strategy and Systems Companies Need to Grow.
Marketing leadership. Go-to-market strategy. AI transformation. Commercial growth.
20+ Years | 70+ Brands | 17 Industries | $1B+ in Growth
EBW Consulting – Business Transformation for Scaling Business

I’ve spent 20+ years helping companies—from startups to global enterprises—turn complex business challenges into clear strategies, scalable systems, and measurable growth.
Today, I work with founders, investors, and executive teams to build what comes next.
Marketing leadership. Go-to-market strategy. AI transformation. Commercial growth.
20+ Years | 70+ Brands | 17 Industries | $1B+ in Growth
20+ Years | 70+ Brands | 17 Industries | $1B+ in Growth
THE PROBLEM
Growth Usually Doesn't Break Because of a Lack of Ideas.
It breaks because the pieces don't work together.
The product is being built without a clear go-to-market strategy.
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Marketing and sales are operating from different definitions of the customer.
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Technology has been added without fixing the process underneath it.
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AI is being deployed because everyone thinks they should be using it.
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Customer data is scattered across systems.
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The website says one thing. Sales says another. Leadership has a third version.
And everyone is busy executing.
But no one is building the system.
That's where I come in.
MY POINT OF VIEW
Marketing Can't Live in a Silo Anymore.
The modern growth engine sits at the intersection of business strategy, marketing, sales, technology, customer experience, data, and AI.
I've spent my career working across those lines.
I don't believe in adding more tactics to broken systems. I help companies step back, identify what's actually preventing growth, create the strategy, and then build the infrastructure required to execute it.
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Sometimes that's a go-to-market strategy.
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Sometimes it's repositioning the company.
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Sometimes it's rebuilding marketing.
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Sometimes it's integrating AI.
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Sometimes it's helping leadership realize they're solving the wrong problem entirely.
The answer depends on the business.
The goal: Build something that can scale.

What I Do
From Strategy to Execution
Go-to-Market & Commercial Strategy
Define the market, customer, positioning, revenue model, channels, partnerships, and growth strategy required to take an opportunity to market.
Brand & Positioning
Turn complicated products, businesses, and ideas into clear stories customers, employees, partners, and investors understand.
Marketing Leadership & Transformation
Build or transform marketing organizations, strategies, teams, technology, customer journeys, and operating models around measurable business outcomes.
Growth Infrastructure
Connect strategy, marketing, sales, data, technology, customer experience, and operations into a repeatable commercial engine.
AI Strategy & Adoption
Help organizations identify where AI creates real business value, integrate it into existing workflows, and build adoption around people—not technology for technology's sake. your services
Executive Advisory
Work directly with founders and executive teams when they need an experienced operator to help evaluate opportunities, solve complex problems, and move from strategy into action.
EXPERIENCE- ABOUT EMILY
Strategic Business Transformation-CMO
I've Been Building at the Intersection of Business and Technology for More Than 20 Years.
I've never been particularly interested in staying inside the traditional boundaries of marketing.
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Technology changed the customer experience. So I learned technology.
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Data changed marketing. So I learned data.
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AI changed how companies operate. So I started working with AI.
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And when growth required understanding sales, product, partnerships, operations, or the customer journey, I went there too.
That curiosity has shaped my career.
I've led marketing organizations, worked inside global technology companies, helped transform businesses, advised executives, built go-to-market strategies, launched products, developed AI solutions, worked with startups, and helped companies rethink how they grow.
Today, I'm focused on one thing: Helping good companies and good ideas become great businesses.
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$1B+ in revenue influenced across 80+ brands in 17 industries.
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Co-Founder of Dallas’ leading AI networking group, connecting founders, technologists, and investors.
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Published author and speaker on AI, cybersecurity, CX, and MarTech innovation.
Marketing Strategy Content GTM Strategy
Marketing Automation Branding Social Media
Demand Generation Innovation Digital Transformation
Cybersecurity Customer Experience Technology/SaaS AI
WAYS TO WORK WITH ME
Different Problems Require Different Ways of Building.
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The Builders
We Build Companies That Scale.
The Builders partners with founders, investors, and executive teams to build scalable commercial organizations.
We bring experienced operators across strategy, sales, marketing, partnerships, AI, revenue operations, and execution together around one objective: Build the commercial engine behind the company.

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EBW Consulting
Strategy when you need leadership. Execution when you need a team.
EBW Consulting works with growing companies that need senior marketing and growth expertise without immediately building a full internal organization.
From fractional leadership and GTM strategy to AI enablement, brand, content, digital marketing, and execution, we help companies build the marketing infrastructure required to grow.

Clients &
Collaborations
I have lent my talents to over 70 clients. Including, but not limited to:

Marketing Assistant AI and Marketing Assistant Plus

Infonaligy

Emily Bell-Wootten consulted RBMH when CEO at After Interactive.

Marketing Assistant AI and Marketing Assistant Plus
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